Erik King is a prominent figure in the online casino industry, with a long history of working in the affiliate and igaming spaces online. He makes it his mission to provide online casino-goers with as much information about different platforms as he can so that they can easily make informed choices about where to play.

Erik King is the current director of Zamedia N.V. and has spent over a decade working in the igaming affiliate industry. He is also the lead editor of Beaverslots, among some other igaming affiliate platforms. Erik is known through the online casino affiliate space as a writer who puts players first and gives fair breakdowns of the services and bonuses that online casino platforms offer to their customers.
In order to answer the question of why a figure like Erik King matters, we need to answer the larger question of why affiliate platforms are important for the online casino industry. This article will touch on the benefits that can be gained by online casino patrons from utilising articles and affiliate lists that analysts like Erik King produce, but first, we will look at his credentials and history.
Erik King’s employment and history
While his early history is largely irrelevant to his work, Erik did move from London to Sweden during his teens, which may have given him his first taste of the larger world. Erik graduated with a Master’s in Journalism from Lund University and would then go on to pursue a dream of wanting to own a prominent Swedish magazine by raising funds online. This is how he discovered the affiliate industry and was soon working in the casino niche, it being one of the more profitable niches.
From there, he eventually moved to Malta, where he tried his hand at working as an operator for an online casino platform. This change was short-lived, and before much longer, he was working in the affiliation industry again and making a living and developing a good reputation doing so. Erik has developed an ethos of pursuing quality content over the manipulation of search engines and is committed to providing customers who are looking for the best online casino platform for their needs with all the information to make that decision in the best way they can.
As a writer and analyst, Erik spends countless hours exploring online casino platforms for specific regions. Making lists and detailing exactly what they might have to offer a new consumer in the industry, then compiling those lists and presenting them in an easy-to-digest, no-nonsense format for consumers. Beaverslots is one such affiliate landing page, which presents a reasonable breakdown of current free spin no deposit bonuses for Canadian online casino platforms.
Why are affiliate lists valuable?
The reason that affiliate articles and lists are valuable is relatively simple; The internet is a big place and it’s getting bigger, which means that it’s almost impossible to know everything that exists on it, and even harder to know where or how to find items of quality. This is true for every industry that is offering users any kind of digital service. From Online casino platforms to shopping portals, there are different services in every industry that range from bad to great. Thanks to affiliate lists and articles, new users to these industries don’t need to spend countless hours researching a whole swathe of different platforms; they merely need to spend a bit of time perusing an affiliate article.
One of the big benefits of affiliate lists for new users in any space is that they are always a curated experience. You can find a specific affiliate list based on just about any category you can think of that will provide a curated list of platforms based on how they perform in that category. Good affiliate lists will present other qualities of the platforms they are showcasing, but only as afterthoughts and online if those qualities help them stand out from the crowd, and might be of genuine use to users.
Another benefit is that once you have found an affiliate article writer or analyst that you agree with and trust, it becomes much easier to find more platforms of whatever type you’re looking for. Rather than needing to find and vet an affiliate list, you can simply search for more lists compiled by that author or affiliate platform.
Particularly for the online casino industry, affiliate lists are desperately important. This is because every region or country has slightly, or in some cases, wildly different regulations, rules, and conventions regarding online gambling. This leads to an even greater saturation of online casino platforms than it does for other online services, which means that new entrants into this space have an even greater proliferation of noise that they must navigate in order to find platforms that actually cater to what they want.
Conclusion
Erik King and other affiliate analysts and writers are working to provide an easier entry point into many different online industries for consumers. Some industries have a far greater need for the services of affiliate analysts, and the online casino sphere that Erik King works in is one of them.
With over a decade of experience in the online casino space, Erik King seems like an affiliate analyst that new entrants into the space would be well served to abide by.